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The record

Engagements & media coverage.

A cross-section of earned media placed for Park Communications clients across business, culture, entertainment, sports and public affairs. Active engagements are kept in confidence.

Earned media is the clearest proof of what a strategic communications agency can do. The placements below span more than a decade of work — in national newsrooms, business desks, cultural coverage, sports and local affairs — and each one began the same way: with a clear strategy, a credible message, and a real relationship with the reporter telling the story.

Some of this work started as crisis management help — a client facing litigation, an investigation, or a story that was already moving without them. In those moments, a crisis PR firm earns its keep by getting ahead of the narrative: verifying the facts, shaping the framing, and making sure the coverage that runs is accurate and fair. Other engagements were slower, deliberate campaigns to introduce a founder, reposition a brand, or build the kind of durable reputation that pays off years later.

We work across beats on purpose. A reputation is rarely built or defended in a single publication, and the audiences that matter — investors, regulators, customers, employees, and the public — read widely. Placing a story in The New York Times, The Wall Street Journal or Bloomberg carries weight with one audience; coverage in Variety, Vox, or a trade outlet reaches another. Our job is to understand which rooms a client needs to win, and to earn credible coverage in each of them.

The engagements shown here are a representative sample, not a complete client list. Much of our most sensitive work is never publicized — that is often the point. If you are weighing whether to hire a crisis communications consultant, or you simply want a partner who can help you tell a clearer story over time, the record below is a good place to start. When you are ready, we are glad to talk in confidence about what your situation actually needs.

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